Saul Goodman


 * "Hey, I just talked you down from a death sentence to a six months' probation. I'm the best lawyer ever."
 * ―Jimmy McGill after being accused of being the worst lawyer ever.

James "Jimmy" Morgan McGill, better known by his professional alias Saul Goodman, is a former criminal lawyer and the former principal attorney of Saul Goodman & Associates. He operated out of a cheap strip mall office and ran over-the-top late night TV ads advising potential clients they'd "Better Call Saul!" when in trouble with the law, promising "I fight for YOU, Albuquerque!" While his late-night commercial ads seemed tacky and cheap, Saul was an incredibly effective lawyer, using illegal tactics and dirty schemes to make sure his clients came out on top.

He is the main protagonist of the spin-off Breaking Bad series, Better Call Saul, wherein the events six-years prior to Breaking Bad are explained, though the series also delves into events that occur after the Walter White story.

Saul serves as the lawyer and adviser for Walter White and Jesse Pinkman, getting them out of several difficult situations over the course of their drug business operations. Dressed in flashy suits, Saul maintains extensive connections within the criminal underworld, and serves as a go-between connecting drug distributors, evidence removers, impersonators, and other criminals-for-hire. Saul arranges for Walt to launder drug money through Walter White Jr.'s website (SaveWalterWhite.com) and dispatches a Cleaner (Mike Ehrmantraut) to Jesse's apartment to attend to Jesse and dispose of any incriminating evidence after his girlfriend Jane overdoses.

Despite his sleazy, flamboyant appearance and mannerisms punctuated by his outrageous low-budget TV commercials  Saul is a highly competent lawyer who is able to solve problems and find loopholes in order to protect his clients. He is also reluctant to be associated with violence or murder. He has served as an adviser for Walter, Jesse, Mike, and even for Skyler White, whom he also helped acquire a car wash in order to launder Walter's drug money.

As Walter began to trust Saul, Saul became consigliere to Walt in his drug empire, laundering Walt's drug money for the White family. Saul expanded Walt's profits by arranging for the latter to supply crystal meth in bulk to the Albuquerque Mafia, through his contact Mike Ehrmantraut, who was himself consigliere to the mob boss of Albuquerque, Gustavo Fring.