Yuko Yoshida

"Don't think this means you've won!"

- Yuko Yoshida after her defeat to Momo Chiyoda.

Yuko Yoshida (吉田 優子 Yoshida Yūko) / Shamiko (シャミ子) is a 15 year old high school student of Sakuragaoka High School who, one day, wakes up with horns and a tail. She is then tasked to locate and defeat a magical girl, but it's not going as planned at all.

Despite her ancestry, Yuko is physically weak. Now that she's awakened her abilities as a demon, she is determined to break her family's 40,000 yen per month living curse.

Appearance
Yuko has long back length, wavy red-purple ombre hair, and yellow colored eyes. She has two pair of silver horns on her head. Yuko is usually seen wearing Sakuragaoka High School's uniform. She is short and petite.

Before awakening her powers, Yuko gets sick often and had to go to the hospital daily. After awakening her powers, Anri describes her to look more healthier.

Personality
Yuko is very polite and well-mannered, as seen in both the manga and anime adaptation. She always speaks formally, and is generally a kind person. Her ancestor Lilith describes her as weak hearted, and easily gives up. Although she is now aware that she's a demon, Yuko is still a nice person. This is shown very often, such as when Momo gets sick and Yuko tends to her despite claiming Momo as her enemy.

Trivia

 * Yuko calls Momo different according to her emotions. Usually she calls her Momo, but if she's angry, she will call her O"Kisama", literally meaning "Damn you".
 * When Anri Sata first met her, she was sick and had collapsed. From then, they became friends.
 * Yuko has a weak body and doesn't have a lot of strength, but Momo helps her.
 * Yuko is easily deceived by Momo.