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El Rey is an action figure who talks, has a life of his own and lives in Rikochet's backpack. He has the personality of a drill sergeant, harshly reprimanding Rikochet whenever the latter makes a mistake with his catch phrase, "YOU'RE A DISGRACE!", but he does not always behave honorably himself. He always calls Rikochet "Chico". There is also an actual (fictitious) wrestler named El Rey whom the Three Mascaritas are huge fans of, and whom the action figure is based on. The real El Rey is most likely an amalgam modeled after real-life luchador El Santo and Sgt. Slaughter due to his "action figure" status and because he also starred in many old movies. He is voiced by Michael Donovan.